Branding Strategy, Marketing Creative & Production
The reliability of an inhouse team with the diversity of a large ad agency.
BXC is a premium brand marketing creative studio founded by Creative Branding Director, Drew Dougherty. “We help companies define their brand ethos, champion their aspirational spirit and up their game. Since founding BXC in 2005, my team and I have worked with over 100 clients and produced over 450 projects.” Websites, catalogs, digital campaigns, branding systems, packaging, tradeshow booths, and much more.

Founder, Creator & Mentor.
“I’m a communications strategist and a tailor of words and images. I’ve worked with national ad agencies; FCB, DGWB, Y&R, Vitro and was the global creative director for O’Neill wetsuits and outerwear for 6 years. I’ve been an educational speaker and a guest on NPR’s MarketPlace. Blessed by the California lifestyle, an avid surfer, snowboarder, mountain biker, backyard farmer, dad and husband. I answer the phone too.”

Drew Dougherty, Creative Branding Director.

Call Drew 1 949-677-7324
[EMAIL] here or [JOIN] me on Linkedin.

Photo: Nicola Augustson.

Your’e in good company.

We work with lean local startups, international brand mavericks and game changing B-corps. BXC client’s have included; O’Neill Wetsuits, Nixon Watches, Callaway Golf, Patagonia Outerwear, Mophie Chargers, JayBird Audio, Giro Sports, Camelbak Hydration, Felt Bicycles, Hasbro Games & Toys, E & J Gallo Beer, Wine & Spirits, LKQ Automotive,, Skunk2 Performance Racing and athletes/performers; Kelly Slater, LeBron James and Jennifer Lopez. Put us to work and join our list of rockstars.

Callaway Golf
Camelbak Design Agency
Hasbro Packaging Designers
Quiksilver Creatives
Boost Mobile advertising firm
Patagonia graphics artists
Mountain High marketing company
ONeill Wetsuits campaign creative director
Felt Bikes catalog designers
Tepui Tents branding
Giro packaging printer
Nixon Watches
Neil Pryde
Mophie Outride
McDavid SPorts
Taco Bell
BeachBunny Swimwear
Hot WHeels
Felt Bikes

“Keeping true to our core brand message, BXC stepped in and delivered exactly what we needed with a fresh and unique perspective, on-time and in-step with our existing staff.”

Doug Martin, Marketing Director - Felt Bikes



“Drew and his team have been nothing but fantastic on many of my recent global brand launches. Our team hired Drew to concept and develop logos and artwork for Bop-It and Cuponk products in the early stages of development. Each time they’ve gone above and beyond expectations and greatly contributed to our branding and brand feel. We continue to work together and I cant wait to see every round of creative from BXC.”

Derek Westen, Global Brand Manager - Hasbro



“BXC did a great job from original concepts thru actual production and deployment. The BXC team developed new logos, fonts, ad campaign concepts, line guides, web site and general marketing ideas for Komunity Project. We are very happy with the way Drew worked with our team to implement all of the above.”

Dave Lester, Brand Manager - Quiksilver, USA


Bring your product
to life & to market.

From the product name, logo, graphics, package, sales brochure, retailer sell-in, tradeshow booth, website, demo video, retail POP, advertising campaign, and event activation through to your customer’s purchase, unboxing and social media post, we help you connect the dots, and connect with retailers and customers.

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Seed Investment Pitch Decks
Pre-Launch Validations
Identify Demographics
Channel & Sell In Tactics
Evaluation, Pricing & Merchandising
Product Design & Development
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Go-to-market Strategy
DNA & Manifesto
Corporate Identity
Branding Guidelines
Naming & Taglines
Look & Feel
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Omnichannel Marketing Content
Tradeshow Booth Design
Marketing Campaigns
Brochures & Product Catalogs
Film, Video & Photography
Copy Writing & Editing
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Product Graphics & Illustrations
Trend Forecasting
Look Books, Guidelines & Key Art
All Media Production
Creative Art Direction
Director & Producer Services
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Retailer/Distributor Engagement
Compliant Product Packaging
Point Of Purchase Display
Labels, Manuals, Instructions
Engineering & Dielines
Printing & Fulfillment
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Custom CMS & Web Development
Lead Capture & CRM
Social Media, SEO, Keywords
Inbound Content Management
Ecommerce, Shopify, Magento
KickStarter, Blog, YouTube

BXC | Branding Strategy, Marketing Creative & Production | California


We will respond to your request ASAP. Or call now 949-677-7324.