188 Men's Salon & Barbershop Rebrand Final Pitchdeck by BXC from Drew Dougherty

Hippy to Hipster.

A Men’s luxury brand experience updated & revitalized.


Our task was to revitalize the brands image, expose the soul of 18|8, inspire their customer & team, and provide the tools for franchisees to communicate effectively. Strategically 18/8 needed to become more inspirational to the customer. We refined their “DNA” to share a compelling and unique story. Developed a consistent visual experience for all 18|8 Salon communications. Create an army of well groomed brand ambassadors.


What we produced for 18/8.

Brand DNA Strategy
Franchise Presentation
Identity Guidelines

Retail Website
OS App Development
Digital Production

Campaign
Tagline
New Logos

Retail Graphics
Consumer Brochure
Promo Materials

Brand Strategy & Design. It’s what we do.

Creative Brand Positioning
Go-to-market Strategy
DNA & Manifesto
Corporate Identity
Branding Guidelines
Brand Marketing Campaigns

Web & Digital Media
Interactive Campaigns
Social Media Campaigns
Ecommerce & Online Catalogs
HTML, CSS, Mysql, CMS
UI/UX & Site Maps/Flow

Packaging & Production
Retail, Pop-Up Shops, P.O.P.
Graphic Design & Illustration
Copy Writing & Taglines
Naming & URL Exploration
Way-finding Graphics

Experiential Environments
Tradeshow Booth Design
Icons, Typography & Marks
Product & Apparel Graphics
Film, Video & Photography
Animation Art Direction

Franchising, Retail Guidelines, Men's Grooming, Lucury Lifestyle Branding & Marketing Creative.








BXC | Franchise Sales Rebranding Pitch Deck | California

949-677-7324

We will respond to your request ASAP.
Or call 949-677-7324.