Campaign & Branding refresh for Mountain High Resorts.
Since 1924 Mountain High has been SoCal’s closest winter recreation destination. Weather they’ll admit it or not most of SoCal’s snowboarder legend’s experienced snow for the very first time at MTH. Our task was to help define a unique story that was inviting to families and core shredders. Rad not radical. MTH is diverse with all levels of riding, rich with history and where the core locals POW. We took our inspiration from the rustic surroundings of the resort and just told the truth. Small Mountain. Big Hearts.
What we produced for MTH.
Brand DNA Strategy Logo Update Look & Feel
Ad Campaign Brochure/Map E-mail & Banner Ads
Copy WritingVideo Bumpers Illustrations
Consumer Show Booth POS Posters Apparel Graphics
Mountain High Winter Recreation Resort Rebrand
Mountain High Winter Resorts Rebrand Campaign - Site Map Brochure