Unlock your brand's potential, inspire your people, communicate creatively, deliver consistently, elevate your brand's value and kick some a$$. From go-to-market strategy, product development, naming, logo, packaging, pitch deck, e-comm website, digital campaign to your first product sale, BXC has and can. But you gotta make the first call. 949-677-7324
+
+
START SMART & LEAN
Seed Investment Pitch DecksPre-Launch Validations
Identify Demographics
Channel & Sell In Tactics
Evaluation, Pricing & Merchandising
Product Design & Development
+
+
DEFINE YOUR BRAND
Go-to-market StrategyDNA & Manifesto
Corporate Identity
Branding Guidelines
Naming & Taglines
Brand Look & Feel
+
+
SHARE YOUR STORY
Omnichannel Marketing ContentTradeshow Booth Design
Promo, Events & Campaigns
Brochures & Product Catalogs
Film, Video & Photography
Copy Writing & Editing
+
+
OWN YOUR STYLE
Product Graphics & IllustrationsTrend Forecasting
Look Books, Guidelines & Key Art
All Media Production
Creative Art Direction
Director & Producer Services
+
+
INSPIRE SELL TROUGH
Retail & DTC Package DesignCompliant/Sustainable Production
Point Of Purchase Display
Labels, Manuals, Instructions
Engineering & Dielines
Printing & Fulfillment
+
+
STAY CONNECTED
Custom CMS & Web DevelopmentLead Capture & CRM
Social Media, SEO, Keywords
Inbound Content Management
Ecommerce, Shopify, Magento
KickStarter, Blog, YouTube
Strategy is Design
Building your brand is a journey that we want to share with you. Every touchpoint, part and plot needs to be be planned, budgeted and managed. From naming, logo, product development, packaging, copy wrting, phototography & video content, tradeshow, campaigns, e-commerce website, to your first social media post. BXC can help you "pack-smart" for your brand's adventure with strategic planning, consistency and efficiency.
Define your brand DNA
Define and strategize. Creating your brand brief (DNA) will help strategically define who, what, why and how we can differentiate and positioning your brand and product personality competitively and uniquely in the market. The brief should strategically define the brands persona based on customer motivations, client insights, product category, company culture, history, sales channels and discover the emotions that inspire purchase decision makers. The DNA is an evolving document to be used by all involved as a foundation to develop brand defining creative concepts, marketing communications and product development inspiration. Client collaboration and input from marketing, sales and product teams are mandatory and can be quite enlightening.
Why it matters?
• Align your brand’s personality and define your motives • Share a single brand mission that fits in all categories • Be flexible. Not constraining • Define a place to own in the customers mind • See whaite space oportunities • Build trust and define heritage • Be inspiring • Know who you are • Share a consistent voice • Be truthful • Define aspirations and qualities to strive towards • Know where you’re going • Be on the same page internally, with retailers and your customers • Get projects approved faster
Add BXC to your tool box
Together with our clients we analyze the complexities of your brand’s culture, product, competition, channels, services and data to understand, discover and unlock opportunities to better connect and inspire customers and teams. A well positioned creative strategy aligns our holistic process, and in time, builds renewed enthusiasm, smarter products, more effective marketing concepts and equips your army of brand ambassadors and advocates.
Take advantage of our 20 plus years of experience and our little black-book of industry cohorts.
Partner up & grow with BXC.
Call to learn more: 949-677-7324
